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ApplicationsDevelopment process & brief
TEA / NEW POSSIBILITIES

Turn tea expertise
into your next product.

From loose-leaf tea to convenient drinks, and from single teas to blends: define the application first, then compare samples and discuss processing and packaging. Each round of feedback guides the next step.

A SHARED DEVELOPMENT PROCESS

Define your requirements together,
Move your project forward together.

From comparing samples to selecting packaging,
A clear next step at every stage.

01 / Define requirements

Define how the product will be used

Use your market, channels and formulation to focus the first round of samples.

Outcome: selection goals and comparison criteria
02 / Compare samples

Assess against defined criteria

Compare aroma, tea character and performance with milk or fruit to guide each round of testing.

Outcome: feedback and refinement priorities
03 / Collaborative development

Develop tea and packaging together

Develop the tea, fill weight, materials and labels as one project.

Outcome: a specification and packaging brief
LET’S TALK ABOUT YOUR PRODUCT

Let's start a conversation,
What tea product would you like to develop?

Choose a product format, then discuss its application and your priorities.
If you are still exploring, we can begin by identifying samples to compare.

Concept illustration of two tea professionals comparing samples and recording feedback
Sample-development concept illustration
01 Format02 Application03 Priority04 Summary

Step 1 · Which tea or product format would you like to explore?